Friday, 5 November 2010

Vibe FM Production work

For Vibe FM I was again in charge of cross-media. I began by setting up a youtube channel and facebook page. I tried to spread the word by sending suggestions to my friends on facebook. This essentially is a free advertising scheme. Some people then joined the group and this would come up on the friends news feed and again would generate interest. For the cross-media feature I wrote a parodyof the famous Kings of Leon song Sex On Fire.

Kings of Leon Parody

Stay where your staying
Don't make a sound
I know your listening
Your listening

All the commotion
I’ve heard people say
Cuz its got them talking
Talking

MOJO
We’re the mojo show

On the radio
At the break in your day
Or while your driving
Your driving

Bands start the show
Acoustic and live
Feels like you're flying
You're flying

MOJO
It’s the mojo show
Consumed
With your mojo

Hotest new station
Give us a call
and we will take it
Take it

You’ll want it forever
But it’s just for a bit
Cuz we are the greatest
The greatest
The greatest

Mojo
it’s the mojo show

I then went to musical students and found two singers and asked if they could sing the parody for us. We were then going to record footage of them singing in the studio and doing a live loungesc video. The following day the girls came in and we recorded it with two cameras. We then edited it down and added in the soundtrack we had recorded onto myriad. However we decied as a group that the vocals were not good enough or what we were looking for. I therefore tried to add reverb and other effects to the vocals to try and make use of the footage. However this didn't work as well as we needed it to so the producer decided to ditch the idea.



As a presenter on the show it was important for me to have prior knowledge of what was on the script. Therefore our producer who wrote the script e-mailed us with it so we could look through it and rehearse. As you will see in the script below, there is parts where we had to improvise. This was to be filled with topical talk and banter.

The Mojo Show
Ident Intro (  0.07 )
Soundbed duration ( dizz1 02:00 )
Greg: Hello and Welcome to the first ever mojo show on Vibes presented by myself Greg Martin, and joining me are Jack dargov.
Jack: Hello
Greg: and James D’Arcy
James: Hello
Greg: We’re going to be playing some of the best in acoustic, chill out music and live performance tracks from around the world.
James: We want to hear you’re thoughts on the tracks today and any requests, you can either let us know by texting, email us or chatting on our facebook.
Jack: here we go with the first track, a great party tune in an acoustic style by The King Blues, covering Dizzy rascal’s Bonkers.
Bonkers - The king blues  2:30 (fade out of track)
Greg: That was bonkers by The King Blues, an excellent tune to start off the show, 
Jack: We’re going to bring the tempo up now, with a brilliant track from Tinchy Stryder covering  – Sweet Dream / Beat Again by JLS. This track also feature Amelle Berrabah, with amazing vocals doing the track justices. I have to say this has to be my favourite track on the playlist today.
Jack: (  Thoughts on the track ….. improvised  debate )
Jack: Anyway I think its time you have a listen to this awesome track  - Pre Fade Track
James: Katy Perry and Newton Faulkner coming up later in the show so stay tuned.
Sweet Dreams/Beat Again 3.41  
Mini Ident ( Greg Ident  0:04 )
 SoundBeds Chillin x1 2:00
Greg: You’re listening to The Mojo show on Vibes the Time is __________, on Friday the _______
Jack:  I think its time for the next track,
Greg:  yeah, as promised earlier were playing Katy Perry performance of MGMT Electric Feel, personally I’m glad she’s preformed an acoustic version because it just shows how diverse of an artist and true talent she really is.
Debate about this track between everyone. 30’ seconds
James: Right then, let’s pay it. – Pre Fade Track
Jack: Any requests text in or email us, or you can chat to use on facebook.
Kate Perry – Electric Feel 3:29
Mini Ident ( Greg shorten 0:03 )
Soundbed  Dizz1 Here I Come 2:00
Read out Text, email, facebook status do any shout outs, (Make them Up if needed)
Greg: Explain what’s coming up in the show,
- Talk about Children in need
- Exclusive Track being played from up and coming artist (competition) , other presenter joins in conversation.
- Talk about the news coming up at half past.
Jack: Anyway here’s another one of my favourites, Newton Faulkner with Mama Do, one of the most soulful tracks, I’ve heard in a while.
Mama Do – Newton Faulkner 2:53
(ident Greg Mini 0:04)
Sex On Fire - Alesha Dixon 3.32  - Fade out of Song (Talk over)
Greg:  The last song you just heard was Sex On Fire - Alesha Dixon and now over to Lewis Butler with the News.
News Ident ( )
News show pre recorded – 3.30 – 4.00 mins duration
News Ident () + Mini ident ( Intro Ident 0:07)
Greg:  Greg announce the request tracks, Tracey Chapman – Fast Car!.
Jack: (Give his opinion on the song, little debate about the song between guest.)
James: Okay I think its time to play this track then – Pre Fade
Fast Car – 4.52 ( fade out of song  slow and talk over it)
Greg : Coming up at quarter to 1, Is our up and coming band performance’s live stay tuned to The Mojo Show.
Topic of the day, Talk about up and coming events acoustic performance Greg martin has all the information.
Talk about any gigs you’ve been to recently or live performances
Jack: Right now we have Since U Been Gone, being preformed acoustically by the extremely talented Kelly Clarkson, love this track, and I’m sure you will too.
Since U Been Gone – Kelly Clarkson 3:14 4.05 + You Know I'm No Good-Arctic Monkeys - 3.44
Mini Ident ( Greg Mini short 0:03) Soundbed Jazz 02:00
Greg: you just heard the Arctic Monkeys Covering, Amy Whinehouse song You know I’m No Good.
James: (Talk about how much you love the arctic monkeys so much)
Greg: Introduce the feature talk about it in a lot of detail Other Presenter shall join in.
Greg Mini Ident (0:04)
The Main Feature 10 mins
Intro Ident ( 0:07 ) + Soundbed Dizz1 02:00
James: Well that was the live performances we record so guys what were your thoughts on the track?
-          The Presenter Discuss between themselves
-          Tell people to vote in how they can vote what its for ect.
Greg: Well anyway, here are some more songs for listening pleasure another chilled out track from Stop Me – Mark Ronson
- Pre Fade Up 10’s
 Stop Me – Mark Ronson 3.57
Mini ident ( Greg Mini 0:04 )
Greg: You’ve been listening to The Mojo Show here on Stratcast, I think we’ve just about got time for one last track now, hope you’ve enjoyed the show and have a great weekend.
Jack: Don’t forget to vote on who you would like to win the out of the up and coming artist give them the chance perform live on children in need.
James: Yes and here our final song request by Paul on the text lines ask us to play Beautiful Day by U2 live. 
Beautiful Day by U2 5.04
Intro Ident 0:07

The producer also created a treatment for the show. The treatment was important because it clearly signalled all the important areas and aspects of our show.


Treatment
Working Title: The Mojo Show.
Length: The show will be 1 hour in duration, we will ensure that the myriad desk is set up to play the idents, beds and tracks at the exacted time automatically.
Format: The show will be recorded onto Myriad using the Alice 2000 desk. The pre-recorded show will then broadcast live via Ustream.tv. All the idents and beds were pre-recorded using a Zoom Mp3 recorder and edited on Soundtrack Pro. The Promo will be shot using Sony AA DV camcorder and then edited using Final Cut Pro.
Target Audience: The target audience for our show is 15 – 25 years old. All the music content is either live performances, acoustic or covers from a variety of famous artist. The physiographic research tells us our audience are really passionate about their music and would like to hear their favourite artist perform unconventional tracks. The target audience is similar to radio 1 and radio 2 as the artist chosen is usually played on this stations. The show will be broadcast around Stratford College and on the Internet. The content will be shown on facebook and youtube, these are sites aimed at our target audience.
Synopsis: Greg Martin, Jack Dargov and James D’arcy will present the show. The show is aims to play unconventional music, from modern and popular artist. The genre of music is very diverse from artist like Thinchy Stryder to the Arctic Monkeys. The entire track selection is very up to date and modern. The show is aim at people that are passionate about there music and don’t want to hear artist being auto tuned by their record labels and want experience the raw sound from the artist. In such the presenter will discuses in light hearted and informal debate about the tracks intelligently, and advice the audience of artist we like, promoting events in the local area where they can listen to similar music. With the recent successes of radio 1 live lounge CD that has just realised 5th Vol CD, show there is an growing demand for the music. Our main feature is (Up and Coming Artist) we get 3 up and coming artist to perform. Then the audience will vote on there favourite intern donate money to CIN. The Video of their performances will be post on our Youtube and Facebook page. This cross-media platform of our station, will give our audience more interaction with the radio station.
Style: The style of the show will be informal and light-hearted chat with some banter, however our tone will be charm and relaxed as this is a lunchtime show.
Feasibility: The show is very feasible to create, we’ve understood our target audience well this will be shown in our research.
Budget: There is no budget.
Deadlines: 5th November.
After we had the treatment and had created a playlist the producer put this into a running order. So we could have it to glance at during the actual broadcast.

Soundbed
Ident
Music
Pre Fade

___________________________________________________________

Ident Intro (  0.07 )
Soundbed duration ( dizz1 02:00 )
Bonkers - The king blues  2:30 (fade out of track - 6’s )
Pre Fade Track -  Sweet Dreams/Beat Again 3.41 
( Greg Ident  0:04 )
 SoundBeds Chillin x1 2:00
 Kate Perry – Electric Feel 3:29 - Pre Fade Track 5’s
Greg shorten ident 0:03
Sound bed  - Dizz1 Here I Come 2:00
Mama Do – Newton Faulkner 2:53
ident Greg Mini 0:04
Sex On Fire - Alesha Dixon 3.32  - Fade out of Song (Talk over) - 10’s
News Ident ( )
News show pre recorded – 3.30 – 4.00 mins duration
News Ident ()
Intro Ident 0:07)
Pre Fade Track – 10’s
Fast Car – 4.52 ( fade out of song  slow and talk over it) – 10’s
Since U Been Gone – Kelly Clarkson  3:14+ You Know I'm No Good-Arctic Monkeys - 3.44
Greg Mini short 0:03
Soundbed Jazz 02:00
Greg Mini Ident 0:04
The Main Feature 10 mins
Intro Ident 0:07 
Soundbed Dizz1 02:00
- Pre Fade Up 10’s
Stop Me – Mark Ronson 3.57
Greg Mini 0:04
Beautiful Day by U2 5.04
Intro Ident 0:07
PLAYLIST

Bonkers - The king blues  2:30
Kate Perry – Electric Feel 3:29
Mama Do – Newton Faulkner 2:53
Sex On Fire - Alesha Dixon 3.32
The News – 3:30 – 4:00
Fast Car – 4.52
Since U Been Gone – Kelly Clarkson  3:14
 You Know I'm No Good-Arctic Monkeys - 3.44
Feature  - 10 Mins , Empire – Bad Man ( Acoustic ) 2:57 Ella Hogan + Jack Slater, Mike O’Conor – Those Days 6:57
Stop Me – Mark Ronson 3.57
Beautiful Day by U2 5.04

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